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COFS

ChoiceOne Financial Services, Inc.

ChoiceOne Financial Services, Inc. (COFS) is currently in an uptrend, trading above both the 50-day and 200-day moving averages. RSI is at 57.9, with 3/3 trend checks passing.

Price
$33.56
2026-07-16
Trend score
3/3
Uptrend
RSI (14)
57.9
Neutral
Price above MA50Price above MA200MA50 above MA200
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COFS with MA50 and MA200

34.4132.3830.3528.3226.2907/3110/2401/2204/1707/15
COFS2025-07-312026-07-15
PriceMA50MA200
Technical Indicators

Key levels & signals

MA50
$32.02+4.81% vs price
MA200
$29.94+12.08% vs price
RSI (14)
57.9Neutral zone
MACD Signal
BearishMomentum below signal
Macro Support
$26.10–$27.4418.2% below price · 4 touches
Support Quality
4 touches1.1× zone volume
Chart Summary
Trend summary for COFS

ChoiceOne Financial Services, Inc. (COFS) is still trading in a constructive trend overall. The latest available price is $33.56, and 3 of 3 core trend checks are currently passing. Price is trading above the 50-day moving average by 4.8% and above the 200-day moving average by 12.1%.

Momentum and stretch context

COFS currently has an RSI reading of 57.9, which leans mildly positive without looking too stretched. In other words, momentum is supportive, but not yet extreme enough to dominate the entire chart read.

What traders may watch next

For traders reviewing COFS next, the key question is whether the trend still looks healthy or whether price has started to outrun itself. A strong uptrend can stay strong, but entries often become more difficult when price is already extended, so many traders will watch for pullbacks, support reactions, or fresh bases rather than chasing strength blindly.

Company profile

About ChoiceOne Financial Services, Inc.

ChoiceOne Financial Services, Inc. functions as the holding company for ChoiceOne Bank, which delivers a comprehensive range of community banking services to businesses (corporations and partnerships) and individual clients across Michigan. The institution offers diverse deposit solutions, including time, savings, and demand accounts, alongside access to safe deposit boxes and automated teller machine (ATM) facilities. Its lending portfolio is extensive, providing commercial loans for various purposes such such as business operations, industrial endeavors, agriculture, construction projects, inventory financing, and real estate purchases. For consumers, ChoiceOne extends both direct and indirect loans, catering to personal needs and residential property acquisition. Beyond traditional banking, the company also provides alternative investment products, such as annuities and mutual funds, and offers life and health insurance policies to both its commercial and individual clientele. ChoiceOne maintains a substantial operational footprint with 32 full-service branch offices situated in Michigan's Kent, Muskegon, Newaygo, Ottawa, Lapeer, Macomb, and St. Clair counties. Additionally, it operates three specialized loan production offices. Established in 1898, ChoiceOne Financial Services, Inc. is headquartered in Sparta, Michigan.

Sector
Financial Services
Industry
Banks - Regional
CEO
Kelly J. Potes
Employees
605
Market cap
$502.6M
Beta
0.62
52-week range
$26.10 – $35.40
Dividend
Yes · $1.15
Exchange
NASDAQ
Country
US
IPO date
21 Jun 2001
ISIN
US1703861062
CUSIP
170386106
Company profile data from Financial Modeling Prep. COFS listed on NASDAQ.
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FAQ

Common questions about COFS

Is this page a buy or sell recommendation?

No. This page is designed to help you review chart structure, momentum and technical context more quickly, but it is not personal financial advice.

Why can a stock look bullish and overbought at the same time?

Strong trending stocks can still become stretched in the short term. That is why trend traders and dip buyers can read the same chart differently.

What should I do next after reading this page?

Open the full dashboard, review the chart in more detail, compare indicators, and decide whether the setup still makes sense within your own process.